01 · The cost
The real cost of slow RFQ turnaround.
An enquiry lands at 4:42 PM on a Tuesday, just past the last truck out. The estimator sees it Wednesday morning between two flags and a back-charge — and by then the afternoon floor slot on the press brake is already booked. The job didn't die because the price was wrong. It died because the quote arrived four hours too late to matter.
The same enquiry, this time priced Friday afternoon against last Tuesday's HR coil number. The mill ships on Tuesday at the new spot, the rod invoice lands at a different basis, and the quote — printed, signed, and out the door — is already underwater before the first weld is laid. A shop with a tight margin posture loses that margin entirely to re-roll timing.
And then there is the queue. A buyer writes on Saturday morning about fourteen-line gate frames; a different buyer writes at 8:01 PM Sunday about a structural skid; by Monday morning the estimator opens an inbox holding twenty-three RFQs, half of them with versioned drawings attached. The shop owner watches the estimator drink coffee and triage, and thinks: we lost the fastest one before we even saw it.